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Uncategorized

Your Beginner’s Guide to SEO

Search Engine Optimization is a vital part of content marketing—whether you’re an owner of a small business, a marketing professional who wants to learn new skills, or anyone who is trying to

Uncategorized

Managing a Remote Content Team? Use these 7 Tips

Remote is the way of the future! Read about seven tips you can use today and every day to better manage your freelancers and remote staff in my article featured on the Content Marketing Institute.

BusinessContent marketing

3 Ways Even the Most Boring Products Can Be Turned into Compelling Content

Not to offend you, but is what you sell boring? It’s okay! Not everyone can be Disney and pimp princesses or Google and make self-driving cars. What’s not okay is if your content is

Content marketing

Learn 6 New Content Marketing Metrics You Can Show off to Clients

Curious how you can convince your clients that marketing is worth the price tag? Learn six key content marketing metrics to quantify results by reading our piece on Relevance.com.

Business

4 Tools to Help You Stay Hands-On with Freelancers

Does the idea of handing over important projects to someone across the country terrify you? Time to get used to it. By 2020, 50 percent of the American workforce will be remote—including your

BusinessContent marketing

5 Tools to Publicize Your Content and Make it Go Viral

Beautifully executed content looks polished and professional, but content on its own doesn’t have legs to get in front of the right people. To make your content go viral, increase your

BusinessContent marketing

Why Content Marketing Costs

Seeing too many zeros after a dollar sign makes anyone woozy. But if your business is your content (which let’s face it, most are these days), it’s critical to look at the value that

Content marketing

What Is Engaging Content and Why Do You Need It?

Industry jargon is intimidating, but we’re here to conquer your fear. Engaging content boils down to one easy explanation: something that’s useful, answers questions, is interesting, or

Content marketing

Our Top 10 Best Free Stock Photo Sites

One of the hardest things about publishing regular blog and social media content is finding the appropriate images to accompany your copy. While there are plenty of places to buy stock photos, it