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17 Steps to Optimize Your Instagram for Business Profile in 2019

Want your social media efforts to do more for you in 2019? Optimize your Instagram for Business profile—and Facebook too! By the time you’re done with the following 17 tips, you’ll appease Instagram’s algorithm, show up in front of more qualified followers, and be well on your way to getting the traffic and sales your…

13 Medical Marketing Ideas to Find More Patients And Grow Your Practice in 2019

Dentists, physicians, therapists, healthcare professionals, and health and wellness experts practice myriad specialties. However, you share something in common: the goal to attract patients, improve their lives, and grow your practice in the process. If you need help finding more patients to expand your business in 2019, try the following 13 medical marketing ideas. Medical Marketing Ideas…

Our Top 10 Tips for Female Entrepreneurs in 2019

So you want to be a female entrepreneur? More and more women are empowering themselves and taking charge of their careers by launching their own startup. We did it, and so can you! But it is NOT easy. In fact, it’s probably the hardest thing we have ever done. The road gets less bumpy. But…

Keep Your Business’s Voice, Tone, and Design Consistent With A Brand Style Guide

As your business grows and employees fill more office chairs, it becomes more difficult to stick to the script. Your brand’s messaging, that is. That’s where a brand style guide (also known as a brand book or brand guidelines) proves absolutely necessary. This handy document makes is easier to maintain a consistent voice and tone…

5 Easy Ways to Start Video Content Marketing in 2019

Video content marketing is the future. By 2022, it’s estimated that video will account for a whopping 82 percent of all IP traffic. A large piece of that pie will originate from brands and influencers. If you aren’t already involved in video content marketing, you are definitely behind the curve. But it’s never too late…

18 Copywriting Tips to Improve Your Content Marketing Messaging and Strategy in 2019

Usually, people draw the Jill-of-All-Trades line when it comes to website development, paid ad management, and (hopefully) electric and plumbing. However, most people fancy themselves a copywriter. Luckily, with training, you can be! But just because you’re literate doesn’t mean you have stellar copywriting chops. To ensure your copy wows and converts, follow the next…

Email Marketing in 2019: Your Guide to Email Drip Campaigns

Have you heard of email drip campaigns? What about drip marketing, lifecycle emails, marketing automation, autoresponder emails, or automated email campaigns? They’re one-in-the-same! Email drip campaigns (or whatever you prefer to call them) are a series of emails that automatically deploy after a user completes a task and triggers a response. For instance, an automated…

12 Days of Witty Kitmas: 12 Content Marketing Tips for 2019

No French hens, maids a-milking, or partridges in a pear tree here! Just 12 content marketing tips for 2019—and some fun extra tidbits about our agency. We hope you fa-la-la-la love our 12 Days of Witty Kitmas! 12 Content Marketing Tips for 2019 On the first day of Witty Kitmas, our agency gave to thee… #1…

The Most Popular Social Media Scheduling Software: Pros and Cons

Social media scheduling software is often necessary. In a perfect world, we would all have the time to post creative, strategic images and copy to our social media profiles each day. We would know the best content to share with our followers, intuitively know which posts perform the best and why, and have built-in radar…

Women Entrepreneurship: The 10 Best Pieces of Business Advice for 2019

It’s hard to believe we’re coming up on Witty Kitty’s third anniversary! It seems like yesterday when our agency was just a wee kitten—getting bottle feed to grow and extra love an attention to thrive. It’s been an incredible journey to this point—full of exciting partnerships with inspiring health and wellness, medical, sustainability, nonprofit, and…