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How To Set Up and Re-authenticate Auto-Posting with Planoly

Planoly is one of our favorite tools for planning, organizing, and analyzing the performance of Instagram posts. It’s easy to use, affordable, and packs a mean punch with features like auto-scheduling, a visually appealing calendar and grid system, and hashtag research and curation. For clients that only want to kick start their Instagram, we always…

What is Social Listening and Why Should You Care?

Have you ever wanted to be a fly on the wall to hear what people say about you? That’s what social listening is all about—eavesdropping on the digital conversation to decipher trends and data. Why? So you can learn how, when, and why your products, services, industry, competitors, or brand name get mentioned—and what you…

Medical Content Marketing—Grow Your Practice Through Video, Social, and Email Campaigns

Doctors like you are quickly recognizing that medical content marketing is a powerful tool to grow their patient base and streamline patient care. While you’re likely busy running your practice, putting a content marketing strategy in place is essential if you want to continue to expand. With marketing changing so rapidly, it’s easy to get left…

7 Things You Should Consider When Creating Custom Landing Pages

Landing pages are a must if you run email marketing campaigns and social media or paid advertising, and/or publish strategic blogs and social posts. That’s because landing pages bring customers to a targeted place that has the sole purpose to capture leads, make a sale, encourage sign-ups, or thank someone for a purchase and ask for a secondary action…

Do you need a full website redesign or a copy and UX optimization? Find Out

Does your company or medical practice need a website redesign and/or copy and user-experience (UX) optimization? That all depends on your main pain points. If your website suffers from conversion issues, a copy and UX design optimization should solve your problems. If your website looks like it’s straight out of the 90s and lacks modern…

5 Brands with Kickass Cannabis Content Marketing

Cannabis is here to stay and so is cannabis content marketing. This medicinal plant was once sold in secret. But with widening legalization, many cultivators, distributors, and dispensaries now find that their cannabis content marketing has to be on point if they want to attract emerging medical and recreational customers. It’s no surprise that “green”…

5 Free Tools for Creating Engaging Social Media Visuals

You need social media visuals. You’ve mapped out your social strategy, hired a photographer to take high-quality photos, and are eager to grow your social media following—but something is missing. You want your social feeds to have some variety, not just plain photos posted each day. You’d like your images to look like a designer…