by Caroline Maurer | Nov 12, 2019 | blog, Content marketing, social media marketing
Instagram isn’t just for food porn and wanderlust-inspiring videos; it’s for brands that want to engage with their audiences. That’s because Instagram is one of the top performing social media platforms for engagement! And since more than one billion...
by Caroline Maurer | Nov 11, 2019 | blog, health and wellness, social media marketing
Running a dental practice is busy. However, making time for social media is worth it! We love Instagram for dentists, oral surgeons, periodontics, and endodontics because it provides visual content people want to see and follow—like before and after photos of teeth...
by Caroline Maurer | Nov 6, 2019 | blog, Email Marketing, health and wellness
You have your social media channels firing on all cylinders. You have a blog. Your ads are up and running. Do you have an email marketing program to seal the deal? You should! Email marketing is a vital piece of your digital strategy—allowing you to turn strangers...
by Clair Jones | Oct 23, 2019 | blog, SEO
Absolutely! If you want your small business to compete with big businesses, you need to optimize content with SEO website copy. Why? Because targeted website copy kicks off a positive SEO and sales cycle. Here’s how that positive domino effect works: To start,...
by Caroline Maurer | Oct 13, 2019 | blog, Content marketing
Marketing for sustainable brands is about to lead you to greener pastures, my friend. Nielsen discovered that “products with sustainability claims generally outperform the growth rate of total products in their respective categories.” Let’s put this into terms we all...
by Caroline Maurer | Oct 5, 2019 | blog, Paid social media advertising, PPC, SEO
If you’re trying to decide whether you should pursue organic SEO for small business or paid ads, we want to ask you, why not both? Together, these marketing tactics push you toward the same goal: to drive more potential customers, clients, and/or patients to your...
