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How to Hire a WordPress Website Designer For Your Business’s Website

How to Hire a WordPress Website Designer For Your Business’s Website

by Caroline Maurer | Dec 7, 2020 | blog, website design, Website Development

You shouldn’t judge a book by its cover, but the fact is, many customers will judge your company based on its website design. That’s why it’s so important to be careful when you hire a WordPress website designer. After all, this is the marketing professional who...
17 Website Development Terms You Should Know

17 Website Development Terms You Should Know

by Clair Jones | Dec 4, 2020 | blog, Business, Entrepreneurship, website design, Website Development

If you’re working with a website developer, you’ll need to know some website development terms to communicate effectively. Knowing basic website development terms will help you make educated decisions about how your website will function. And it will also...
How Much You Should Spend On Your Marketing Budget Per Channel?

How Much You Should Spend On Your Marketing Budget Per Channel?

by Caroline Maurer | Nov 15, 2020 | blog, Business

If you know us, you know we’re all about a well-defined marketing strategy. But to create and execute a marketing strategy, you need a digital marketing budget. And to do that, you need to decide how to allocate your marketing budget per channel efficiently and...
Shopify or WordPress — Which Is Better for My Business Website?

Shopify or WordPress — Which Is Better for My Business Website?

by Clair Jones | Nov 11, 2020 | blog, website design, Website Development

Shopify or WordPress? Which popular platform is right for your website? We build websites using both Shopify and WordPress, but each has its own unique benefits for small business owners.  The good news? It’s easier than ever to launch or refresh your website on...
Why You Should Spend More on Content in 2021—And How Much You Should Budget

Why You Should Spend More on Content in 2021—And How Much You Should Budget

by Caroline Maurer | Nov 11, 2020 | blog, Content marketing

Let us climb up on our soapbox and proclaim this statement for all to hear: Content is still King! We will continue to shout this from the rooftops until every business believes in, understands, and experiences the value of content. So, if you’re asking...
How Much Your Business Should Spend on Its Social Media Marketing Budget in 2021

How Much Your Business Should Spend on Its Social Media Marketing Budget in 2021

by Caroline Maurer | Nov 10, 2020 | blog, social media marketing

Social media marketing has proven itself to be a lucrative, necessary, and highly effective channel. Social media connects you to an engaged market, closes sales, and builds brand affinity and awareness. But how much should your business set aside of its marketing...
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