by Caroline Maurer | Jan 28, 2020 | blog, Content marketing
Your business or medical practice has many facets and audiences. So how do you communicate your mission, offer value to customers and/or patients, and talk to each nuanced demographic equally? By creating content buckets and publishing content in each category at...
by Clair Jones | Jan 27, 2020 | blog, Chiropractors, Content marketing
As a chiropractor, your digital marketing competition can seem as stiff as your patients! That’s where strategic content marketing for chiropractors can help. Producing SEO-friendly content and videos on your website and blog boosts your rankings in Google...
by Clair Jones | Jan 27, 2020 | blog, Content marketing, Facebook, social media marketing
Is Hootsuite auto-post your go-to for scheduling your social media? You’re not alone! Hootsuite is a time-saving blessing for many marketers and small biz owners (we love it for scheduling LinkedIn). It’s a set-it-and-forget-it scheduling software that...
by Caroline Maurer | Jan 26, 2020 | blog, Content marketing, social media marketing
The penalty-that-shall-not be named—the Instagram shadowban—strikes fear into many content markers’ hearts. As it should. Nobody knows how long this slap on the wrist for reckless hashtagging lasts. And while it does, Instagram’s algorithm blocks your...
by Caroline Maurer | Jan 26, 2020 | blog, Business, Content marketing
Weather, workload, unintended muffin top. Whatever’s got you a-stressin’, work on your mental health while improving your content marketing this year! For the sake of time, we’re focusing on digital marketing as a stressor. Why? because we find many...
by Caroline Maurer | Jan 22, 2020 | blog, Content marketing, health and wellness
Because we specialize in the health and wellness industry, we know our clients in this niche face unique challenges. One of the biggest is producing FDA-compliant health and wellness content. Whether you post to Instagram, Facebook, and Pinterest or to your business...
