SEO / Search Engine Optimization
SEO continues to shape-shift, but its importance for your content marketing remains constant. You 100% need to focus on your website’s search engine optimization and SEO optimized content to compete with other brands. Here’s what we recommend you do.
SEO Audits and Implementation
We approach most marketing strategy from a data perspective—starting with SEO and building from there. Because a hypothesis about what customers want is great, but hard data is better. And free organic traffic is always more exciting than paid. Am-I-right?
We offer front and back-end SEO audit services including SEO implementation. Not all agencies do. Each audit delivers a list of SEO keywords, competitive analysis, quick wins for your website, and blog ideas based on search term volume. We also take a look at your mobile responsive design and site speed to see if you should make website development and website design tweaks.
After we’re done, you get an SEO report with actionable items to improve your search engine ranking on Google and more. Plus, we implement all the meta tags and nitty gritties on the front and backend of your website so it’s all prim and proper.
We recommend an SEO audit every six to 12 months to keep your search engine optimization current. If you’ve recently rebranded, added new products or services, or shifted focus to a different demographic, you most likely need an SEO audit for your website ASAP.
SEO Optimized Content
Technical SEO is super important. So is the content you create to round out your SEO strategy. We help brands optimize their websites with SEO-friendly copy and blog posts every day. Learn more about those services.
Related Blog Posts
Why Online Reviews Matter and How To Use Them
Reviews definitely impact your search engine optimization. In other words, how highly Google ranks your website in search results. (Hint: you want to be #1). Cue another reason why reviews matter!
Search engines like Google take many factors into account when ranking your website in local search results, and their algorithms care about reviews more and more. Moz found that the number of reviews and review diversity can impact your local search ranking by 15.44% or more. Search engines want to see plenty of reviews, positive and negative. And reviews with substance will help your SEO more. While a 5-star rating is great, a 5-star rating with a list of detailed reasons WHY they love your business is better.
Website Launch SEO: Why You Need SEO Before You Launch Your Website
Many clients come to us a few months after launching their new site. Their website is beautiful on the surface, but they’re getting zero traffic and sales. They’ve forgotten to implement the foundational SEO work that will help customers actually FIND their site on Google and other search engines. But don’t fret! It’s never too late to implement good SEO practices on your website.
Search Engine Optimization: 17 Tips for Health and Natural Wellness SEO
Wellness is a $4.5 trillion industry that's growing by the day. This is fantastic news if you own a natural health and wellness business. The demand for your products and services is there! However, an oversaturated market also poses challenges. For instance, how do...
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